Advertising | Marketing | Printing

KMA BLOG is a hub of thoughts and observations of the creative world around us. Our writers delve into hot topics and present insights that are fresh and useful.  

 

Making your first great impression with package design

Making your first great impression with package design

What’s in the box?! Nailing your one chance at a first impression with package design.
Package design is the creation of the exterior of your product – from the shape of the box to the fonts and colour scheme. The design of your package is a chance to tell the consumer your brand story in an instant, then using that moment to make them commit to your brand.

Warning – Graphic Content:

Warning – Graphic Content:

Why Good Marketing Disrupts. We’re exposed to more than 5,000 adverts a day. They’re on our phones, TV, radio, in our newspapers, and on the side of the street. Our brains can’t store them all. You would be lucky to remember just one of them by bedtime. But if you do, our guess is it’s the one that tried it’s hardest to slap you in the face.

How A Digital Marketing Agency Drives Traffic Online

How A Digital Marketing Agency Drives Traffic Online

Deadlocked? How A Digital Marketing Agency Drives Traffic Online. Life on the open road, feeling the wind in your hair as you race down a highway, is there a better rush than that? Having customers speed to your website comes pretty close, and hiring an agency is the only way to make sure they’re always headed in the right direction.

Marketing Strategies at their Finest

Marketing Strategies at their Finest

The Stork Delivers: Marketing Strategies at their Finest. There are a few images that are as iconic as the stork. Long viewed as the unequivocal symbol of birth and new life, it is something that evokes a strong reaction without context- in short, it’s the marketing dream. Myself- I’m the image of the woman beating the stork over the head with an umbrella. I’m not the target audience, but hey at least it’s getting feedback.

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