A local branding agency’s insider look at how to name a company. There’s more to choosing a name than what we like, it’s all in the details. Launching a new brand is exhilarating. It’s like writing a song and hoping the world loves it as much as you do. Each bar must...
Ready to launch or relaunch your brand? Here’s how to weather the storm of an inconsistent branding journey. There’s a branding journey that we have seen many times. It comes from the inevitable collision of circumstance and the best-laid plans of a...
What’s in the box?! Nailing your one chance at a first impression with package design. Package design is the creation of the exterior of your product – from the shape of the box to the fonts and colour scheme. The design of your package is a chance to tell the...
5 Reasons Why We Really Love Industrial Clients Factories are famous for functionality and robotic automation. In contrast, creative agencies are renowned for organized chaos and anything but. You would think the two wouldn’t work well together. But they have a lot...
Much Ado About Digital Brand Strategy It’s been a difficult few months, to say the least. But chaos and creativity often go hand-in-hand. With the “new” normal right around the corner, how can brands harness some of the madness to rebuild? Forward-thinking creatives...
Picture this: cheerful yellow and peaceful blue. Add to that a shop entrance filled with cute little pencils and handy rulers and pads of paper. And a cheerful squad of caretakers who will take your kids. For free! Tack on a café where you can get your hungry shopper...
